Design & tech for nature-based organizations.

We design and build apps, websites and AI tools for your organization.

We work in nature tech: practical digital, AI and place-based technology for organizations working with nature and place.

How we can help

Build digital products.

Design and engineering technology for organisations working with nature and the physical world.

An illustrated browser opens onto a landscape with a winding path, location pin and interactive data card.
Products & platforms
Apps, web products, internal tools and prototypes.
AI & agents
AI features, agents and MCP integrations built around real workflows.
Place & environmental intelligence
Mapping, location-aware systems and environmental data brought into your product.

Bring a place to life.

Maps, stories and interactive guides that help visitors explore your place.

Illustrated garden with a pond, winding paths, planting beds and places to stop.
Illustrative visitor sign beneath trees, showing how a QR marker could connect to a guide.
Maps & Trails
Help visitors find their way and discover more.
Signs & interpretation
Physical and digital interpretation, including QR/NFC and connected Points.
Interactive experiences
Audio, discovery trails, seasonal content and experiences that change with the place.

Place intelligence, built in.

Pointmoon gives digital products and place experiences context about location, season, weather and the living world.

Explore Pointmoon

Selected work

Four products we design, build and run ourselves.

Nature Class

Ready-to-lead outdoor lessons adapted to the place, season and weather.

Pointmoon

Environmental data for apps and AI agents, through an API and MCP server.

Rewyld

Guided experiences that help humans explore and connect with the nature around them.

Wyld Quest

Walking journeys, trail maps and challenges that give you a reason to get outside.

Behind Naturate

Hi, I’m Johan

Johan Gace

I’m a designer, engineer and nature guide. Before Naturate, I worked on AI at Amazon. My practice also includes guiding outdoors and training in permaculture design.

I bring those disciplines together to help organizations working with nature design and build useful technology.

Why I do this work →

Let's work together